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Thailand’s prime minister says the country’s catastrophic floods may take up to six weeks to recede.

Yingluck Shinawatra also said in a weekly address to the nation Saturday that the crisis had displaced more than 110,000 people from their homes.

The government said the death toll had risen to 356.

Excessive monsoon rains have drowned a third of the Southeast Asian nation since late July, and over the last two weeks the government has struggled to prevent the inundation from pouring through Bangkok.

Districts just outside the capital’s northern boundaries have been submerged for days. Since Friday, rising waters have caused minor flooding in Bangkok’s outskirts.

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Investors remain anxious to find safety even as the stock market moves back toward positive territory for the year.

They’re on pace to yank more than $20 billion out of stock funds this month, the fourth time in the last five months, scarred by the volatility over everything from the sluggish economy to Europe’s debt crisis to the threat of another global recession.

Despite the recent market uptick, there’s still plenty to worry about.

Fears remain that the Greek government may fail to pay its massive debts, which would wreak widespread financial havoc. Federal Reserve Chairman Ben Bernanke hasn’t backed off from his statement early this month that the economic recovery “is close to faltering.” And investors aren’t fully convinced that the selloff that pushed the Standard & Poor’s 500 index down 14 percent in the third quarter has run its course.

All the added uncertainty fuels any temptation to abandon stocks, as many already have done.

But “playing it safe” comes at a cost. Over the long run, fleeing to cash or buying Treasurys may be even more dangerous in this era of low interest rates as well as low returns. It can do permanent damage to your money’s buying power and your retirement prospects.

That’s the message financial advisers have been hammering home to clients who want to abandon the stock market, fearing a repeat of the 2008 meltdown or who are simply fed up with all the plunges.

Disillusioned investors, too, risk chasing an illusion of safety. So-called safe havens aren’t all that safe anymore.

“This is what I say to clients: `There is no safety’,” says Femi Shote, an investment adviser with Asset Harvest Group in McLean, Va. “What I preach is resilience, not safety.”

Hints of improvement in the latest corporate results hold out hope for investors, while highlighting the risk of being on the sidelines. Joseph LaVorgna, chief U.S. economist at Deutsche Bank, says the stock market is “pretty cheap” after all the selling and could come back quickly.

“All this volatility doesn’t engender a lot of confidence,” LaVorgna says. “But some good news can quickly restore it. If it looks like the economy is still growing and there’s some resolution in Europe, we could have the tonic for a powerful rally.”

Whether that occurs soon or not, here’s a look at the numbers confirms the meager payoffs of playing it safe.

_ Cash: Although it can provide a sense of security, cash doesn’t hold its value well over time. The average yield on a money-market account is just 0.54 percent, according to Bankrate.com. Even the best-paying online savings accounts pay 1 percent or less. As recently as the summer of 2008, just before the financial crisis hit full-force, you could earn 5 percent on such accounts.

Certificates of deposit also pay poorly. The highest rates available are 1.15 percent on a one-year CD and 2.2 percent on a five-year CD.

_ U.S. Treasury notes: The safety of bonds is less rewarding than it used to be. The yield on the benchmark 10-year Treasury fell to a record-low 1.71 percent last month and remains near 2 percent.

_ Gold: It is far too speculative to be used wisely as protection against a falling stock market. But gold has been embraced by investors worried about rising U.S. debt, the possibility of inflation and a spreading European debt crisis. More and more piled in as the price nearly tripled in four years, reaching a record $1,891.90 on Aug. 22.

Since then, it has tumbled all the way back near $1,600.

Aside from gold’s recent slide, a market-weary investor might reason that at least cash and other options offer less downside risk than stocks and the most protection for their accounts.

Investment experts, however, consider that thinking short-sighted quick cash. If you’re too conservative, they note, you can outlive your money.

Inflation historically averages about 3 percent, so putting money aside that earns less than 1 percent means its value is eroding over time. Keeping money in the stock market is the likeliest way to stay ahead of inflation, or at least keep pace.

Even in a period that included two sharp declines in the market, the S&P 500 index had an average annual return of 7 percent for the 15 years from mid-1996 through June 30. That’s hard to match elsewhere.

Investors who ditch stocks are removing future growth from their portfolios and need to compensate elsewhere.

“When you sell, you need to simultaneously increase the amount you’re contributing to that account,” says Stuart Ritter, a certified financial planner for T. Rowe Price in Baltimore. “Or if you’re in retirement, you need to withdraw less. Otherwise you have no chance to keep up with inflation.”

Then there’s what economists call the opportunity cost — what you miss out in the long haul by leaving.

Over the longer term, the case for staying in stocks is even more compelling. History says the market is highly unlikely to decline over any 10-year period, recent times notwithstanding. On a rolling basis, the S&P 500 has produced losses in only four out of 76 different 10-year periods since 1926, according to a T. Rowe Price analysis.

Those who want to keep their cash on the sidelines until the market calms down, even for a few days, do so at risk of missing a comeback. An investment that excluded the best 10 days of the S&P 500 in the past decade would have posted an annual loss of 1.5 percent rather than a gain of 5.3 percent.

Investors who sat out even part of the 2009-11 bull market learned the hard way.

When panicked clients call Joe Adkins of Financial Advisors International with a request to sell after seeing the Dow drop hundreds of points, the Orlando, Fla., money manager offers a ready reminder. Had they sold stocks in March 2009 when the market bottomed and bought back in in December 2009, he tells them, they would have missed a 4,000-point gain in the Dow — nearly two-thirds of the two-year bull-market rally.

“You shouldn’t manage your money based on the headlines,” his advice goes. “Just weather the storm, because if you go to cash you risk running out of money.”

Besides telling clients to stick with the market, many advisers are steering them toward large, stable, blue chip stocks with a history of paying annual dividends of 3 percent or more.

Others recommend sinking a small percentage of holdings into alternative investments _ a catch-all term for such instruments as hedge funds and commodities. Alternative investments can be used as a tool to reduce overall risk through diversification. But the complexity, cost and lack of liquidity typically don’t make those the safest of investments, either.

Ultimately, those who can’t tolerate short-term risk for the likelihood of long-term gains may find a comfort level with simply a smaller percentage of their money in stocks.

They just have to realize that caution will probably cost them in the end, according to Pat Dorsey, director of research and strategy for the Sanibel Captiva Trust Co. in Chicago.

“Certainly if you are just a very nervous person, prone to getting out of the market every time the Dow drops 2 or 3 percent, having higher cash or bond allocation may make sense,” Dorsey says. “But you’ve got to dial down your (lifestyle) expectations for the future if you do that.”

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Fiat and Chrysler are focusing on cash-generating businesses in the United States and Brazil to help weather growing uncertainty in the European auto market, CEO Sergio Marchionne said Wednesday.

Fiat, which took over Chrysler nearly 2 1/2 years ago, saw its credit rating downgraded this week over financial risks in its alliance with the U.S. carmaker, which has been recovering from bankruptcy. Crucially, it is under severe pressure in its home market of Italy, where unions are resisting more flexible work conditions and demand is fading.

Adding to uncertainty, the Italian government appears unable to swiftly implement the austerity and growth measures aimed at preventing the country _ Fiat’s most important market _ from being swept into a spiraling debt market crisis.

“There is no doubt that a lot of elements are coming to play here, one of which may be an Italian factor. … I don’t know any more,” Marchionne said. “The stock market is up 4, 5 percent one day, then down 3. It is totally moving on rumors. There is no factual basis. I haven’t moved a forecast. I have moved nothing.”

Marchionne has maintained 2011 forecasts of euro58 billion ($79 billion) in revenues with euro2.1 billion ($2.9 billion) in trading profit for the combined automakers.

But he said there was little he can do to calm the markets.

“It is embedding a perception of risk which is totally outside of my control for me to try to cover it. We are almost helpless on this. There is nothing I can tell you, or tell the market, that will make this go away.”

The continuing economic uncertainty is hurting auto sales, particularly in Fiat’s main Italian market. Fiat registered a 7.8 percent drop in sales last month compared with a year earlier while its European market share shrank to 6.5 percent in September from 7.2 percent a year earlier.

“It impacts consumer attitudes, and that is probably the most negative thing about all of this. It really negatively impacts moods,” he said.

To maintain profitability, Marchionne said he is focusing on the cash-making parts of the business _ the U.S. and Brazilian markets _ while trying to build sales in the increasingly competitive European market, mainly outside of Italy where sales are at 30-year lows.

“They are still today the biggest profit contributors to Fiat. They need to be nurtured,” Marchionne said of the U.S. and Brazil business card. “That’s why I spend so much time there.”

Ironically, it is Fiat’s alliance with Chrysler that triggered downgrades by ratings agencies. Fitch was the last to weigh in on Tuesday, lowering the credit rating from to BB from BB+. It cited Fiat’s “intrinsic weakness,” its heavy reliance on the Italian and Brazilian markets, and exposure to increased financial risk due to the alliance with Chrysler.

Marchionne said Fiat is in a good cash position to continue with its investments in Italy and abroad for new production. Fiat expects to have euro18 billion in liquidity at the end of this year, according to its forecasts.

“We have enough liquidity now to deal with our requirements for quite a while,” Marchionne said.

But he criticized unions in Italy that continue to challenge the new contracts with more flexible work hours that Fiat has agreed at three plants. The FIOM metalworkers union has announced a one-day strike Friday at all Fiat plants.

“I think the strike, personally, is a very bad idea. It is not the manner in which one would encourage investment in this country,” Marchionne said, adding that he believes most Fiat workers support the new contracts, which have secured new investments at two plants near Fiat’s Turin headquarters and one near Naples.

Marchionne attended Wednesday the European launch of the Lancia Voyager minivan and Thema luxury sedan, both based on Chrysler models and concrete examples of the tighter integration of the two companies. In all of Europe except Britain, Chrysler models will carry the Lancia badge.

The Thema luxury sedan is Lancia’s re-entry into the premium market, after a two-year absence, at an affordable price of euro41,400. It is based on the Chrysler 300, but has been restyled and adapted for European markets with a soft leather interior, firmer suspension and redesigned front-end.

Lancia brand chief Saad Chehab said the car is the same size as the Audi A-8, but sells at a 15 percent discount over the smaller Audi A-6.

Both the Thema and Voyager will be manufactured in Canada, and aim at the higher end of Fiat’s market, with neither expected to achieve huge volumes. Chehab said they expect to sell 10,000 Themas and 11,000 Voyagers a year.

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Britain’s newspaper auditor said Thursday it might investigate The Wall Street Journal’s European circulation figures after a report in the Guardian accused it of propping up subscription numbers by effectively buying up its own papers.

The Wall Street Journal Europe’s publisher, Andrew Langhoff, has already resigned over the paper’s links to a Dutch consulting firm that the Guardian says was receiving payments and getting favorable press in return for buying up thousands of copies of the Journals’ papers.

Journal publisher Dow Jones said its deal with the Netherlands-based Executive Learning Partnerships (ELP) had been approved by the Audit Bureau of Circulations, but on Thursday the bureau said “there now appears to be additional new information which may give grounds for further investigation.”

The audit bureau is an industry body and does not confirm whether investigations are taking place unless they are completed and result in corrective action. Dow Jones declined to comment on the possibility of a new investigation.

When it announced Langhoff’s departure on Tuesday, Dow Jones said its links to ELP “could give the impression that news coverage can be influenced by commercial relationships” and that Langhoff resigned because of a “perceived breach of editorial integrity” _ not because of alleged inflation of circulation figures.

While The Wall Street Journal Europe apparently did not deceive advertisers about its circulation, those numbers rested on a foundation of cut-rate deals.

According to the Audit Bureau of Circulations, the report for the first half of this year, just under 14 percent of the daily circulation of Wall Street Journal Europe was sold at full price at newsstands or at the basic annual rate. Some 71 percent of the paper’s circulation was sold at 5 percent of the cover price or less, including 26,000 bulk sales mostly to airlines, 13,000 by barter and 7,500 by controlled free circulation.

“Most savvy advertisers would not be deceived” by the newspaper’s circulation figure of 74,800 per day, said Bill Nichols, senior lecturer in marketing and communications at Buckingham New University. “I think anybody on the media buying side would be aware that those figures are inflated.”

The Journal, quoting what it called people familiar with the matter, said ELP paid 1 euro cent (1.3 U.S. cents) each for 12,000 copies of the paper daily. The paper retails for 1.50 pounds ($2.35, euro1.71) in Europe.

The Guardian, a U.K. newspaper that broke the story Wednesday, says in April last year, Dow Jones sweetened its deal with ELP by offering free ads and “a minimum of three special reports.” The Wall Street Journal said stories linked to ELP were published in the European edition on Oct. 14, 2010 and March 14, 2011 as part of the deal.

The Journal confirmed that the promise of editorial content favorable to ELP was made last year when the two companies renegotiated their relationship. The arrangement with ELP, the paper said, was part of a broader program of hosting seminars and other events, and distributing copies of the paper in bulk to universities.

The Journal also said in 2010, Dow Jones arranged a a complex series of deals that channeled “thousands of euros” to ELP through third parties. Dow Jones said it has since ended those arrangements, which it described as legitimate but “admittedly complex.” Those deals also hinted of a concerted effort to inflate circulation figures.

The Journal quoted its sources as saying those deals were arranged by Langhoff and a circulation department employee, Gert Van Mol. The Journal quoted Van Mol, whose job was eliminated earlier this year, as saying that he had prompted an internal whistleblowing investigation by filing a complaint about the ELP arrangement.

Dow Jones said the “whistleblower” had been “first investigated by the company because of concerns around his business dealings.”

ELP is a business consulting agency that “empowers talent to act into the unknown,” according to its website. It also has personnel ties to the paper _ Rien van Lent, an ELP partner, was publisher of The Wall Street Journal Europe from 2001 to 2006.

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Rakuten is not just the top shopping website in Japan. These days, the company is doing some serious shopping of its own as it turns the strong yen _ usually seen as a huge negative for Japanese companies _ into a plus.

The online shopping-mall operator has bought several overseas businesses in the last year and is not the only Japanese company on a shopping spree. Businesses from pharmaceutical companies to toy makers have been emboldened by the increased purchasing power that the rising yen gives them.

A strong yen has long been characterized as potentially fatal for Japan Inc. by making the country’s cars, consumer electronics and other goods more expensive abroad, eroding the earnings of giant exporters like Toyota Motor Corp., Sony Corp. and Nintendo Co.

But for a service company such as Rakuten Inc., the yen at post World War II highs is a boon it hopes will power its rise up the global e-commerce hierarchy, where it now trails American giants such as Amazon and eBay. The yen is up nearly 8 percent against the U.S. dollar over the past year.

“I like it,” Rakuten Chief Executive Hiroshi Mikitani said with a grin when asked about the yen’s gains. “We can buy more companies.”

Mikitani also thinks Japan’s traditional export-focused manufacturers should be taking advantage of the yen’s rise by buying rivals in emerging markets. But he said some may be reticent as they lack the management expertise to know what to buy or how to make it work.

“They should think about that, and utilize the strength of the currency as a weapon,” Mikitani told reporters. “I think we should favor the stronger yen.”

Embracing a strong yen is an uncommon attitude among Japanese CEOs, and officials. Rakuten is different in other ways too. Nearly three quarters of the hires joining the company this month were foreigners and Mikitani’s pep talk at a welcoming ceremony this week was in English, the standard language at Rakuten _ both rarities for usually insular Japanese companies.

The jump in overseas acquisitions by Japanese companies this year has come even though the global economy faces extremely uncertain times and Japan’s own economy has reeled from the March 11 earthquake and tsunami disasters.

Data compiled by Tokyo-based Recof Corp., which advises on acquisitions, found overseas mergers and acquisitions by Japanese companies gained by 30 percent in number of deals in the first eight months of this year.

The jump was most pronounced in Asia, where the number of deals increased 50 percent year-on-year to 143, a record for the region, although the purchase prices were bigger for deals in the U.S., according to Recof.

Data from Dealogic shows that the value of overseas takeovers and acquisitions by Japanese companies in January through August more than doubled from a year earlier to $46.7 billion.

Among the biggest Japanese takeovers announced in recent months was Takeda Pharmaceutical Co.’s deal to buy Switzerland’s Nycomed for $13.6 billion, giving Japan’s biggest drugmaker coveted access to emerging markets.

Another was Tomy Corp.’s purchase of RC2, the U.S. maker of Chuggington and Thomas & Friends toys in an all-cash deal valued at about $640 million.

Online securities company Monex Group Inc. bought TradeStation Group, based in Florida, in a deal valued at up to $411 million earlier this year. Brewers such as Kirin and Asahi have also been busy acquirers.

The yen’s gains can also tip the scales in favor of manufacturing investments overseas.

Last month, Honda Motor Co. announced a $50 million investment to boost transmission production in the U my credit score.S., bringing the automaker’s capital investment in Ohio to more than $400 million for this year.

Matt McCollister, vice president in charge of economic development with nonprofit Columbus2020, who visited Japan recently to woo more investments to Ohio, said the strong yen came up often in meetings with executives as a solid incentive.

“I don’t know that it’s the primary catalyst, but it can definitely be a tipping point for a project, especially if there’s one that has been under consideration,” he said. “When you start to apply the currency differential, it may make more financial sense than it did a year ago.”

Still, there is no doubt that the yen’s unrelenting strength is the source of plenty of woe for many of the Japanese corporations that are global household names. It has also added to worries in Japan that more manufacturing could be shifted overseas, hollowing out industry and jobs.

Like other Japanese automakers, Honda has been hit hard. It says the yen erased 22.5 billion yen ($288 million) from its April-June operating profit. The Tokyo-based maker of the Odyssey minivan and Accord sedan, had initially counted on the dollar trading at 80 yen this fiscal year through March 2012. The dollar is now hovering between 76 yen to 77 yen.

The automaker has been moving production to the markets where vehicles are sold. For the more specialized cars still being exported from Japan, pressure is on to cut costs to make the business worthwhile, sometimes delaying model launches until such cuts are achieved, Honda officials say.

Squeezing positives out of a strong yen is a change of pace for Japan which has been, up to now, obsessed with trying to prop up the dollar to protect exporting giants.

Such efforts have proved largely futile in recent years against larger global developments that nowadays include the financial crisis in Europe, including worries about Greek defaulting on its debts, and fears of a looming recession in the U.S.

Japan’s finance ministry mostly recently tried to weaken the yen in August by buying dollars. That did send the yen lower but the effect lasted only days.

For Rakuten, a robust yen is key to its ambitions to one day become the world’s No. 1 e-commerce company.

In September, Rakuten announced an agreement to buy British e-commerce site Play.com for 25 million pounds (3.3 billion yen, $43 million), following the acquisition of PriceMinister of France and German online shopping mall Tradoria.

The moves add to an empire that now sprawls across 10 countries, including Japan, raking in 90.7 billion yen ($1.2 billion) in April-June sales, a quarterly record for Rakuten. Its business also includes Buy.com of the U.S. and a partnership with Baidu Inc. in China, as well as ventures in Thailand, Russia, Taiwan and Indonesia.

Kevin M. Carroll, who runs EA International, an environmental engineering and consultancy company in Tokyo, says the shrinking Japanese population and the high labor costs as well as corporate taxes in Japan are making overseas growth even more crucial for Japanese companies.

The days when a big Japanese corporation could prosper just by catering to customers in Japan are long over, said Carroll.

“The strength of the yen in most foreign markets works for Japanese companies as it places them in the envious position of acquiring foreign firms or technologies at a discount,” he said.

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Police have arrested two dozen protesters for trespassing during a demonstration against Bank of America’s foreclosure practices at the banking giant’s offices in downtown Boston.

The Boston Herald reports ( http://bit.ly/ohHrLa) that the event was an act of civil disobedience that the organizers intended to send the message that the lender’s practices were unfair.

“They wanted to be arrested, and we obliged,” Boston police Commissioner Edward F. Davis told the newspaper Payday advance.

Organizers say about 3,000 people joined the protest.

Bank of America spokesman T.J. Crawford dismissed the demonstration as a publicity stunt.

There was no mention of Bank of America’s planned debit card fees, which recently have generated headlines and frustrated customers nationwide.

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Bank of America’s homepage and online banking service were experiencing problems Friday, a day after the company said it would start charging a $5 monthly fee for customers who make debit card purchases.

A message on the bank’s homepage said that page was temporarily unavailable, despite earlier assurances from the bank that the site had been fully restored.

Some customers who tried to sign onto their accounts were greeted with the message that the site was “operating slower than usual” and that the bank was working to restore service.

A spokeswoman for the bank, Tara Burke, said the site had been fully restored for the majority of customers but that some were still experiencing “sporadic” issues.

She said the problems with the website were not the result of hacking but declined to say what was the cause.

Burke said customers who couldn’t sign onto their accounts still could bank via text message, at ATMs and at branches.

Bank of America, based in Charlotte, N.C., is the largest U.S. bank by deposits. It offers customers a free eBanking account if they do all their banking online and at ATMs. Customers are charged an $8.95 monthly fee for the account if they also use branch locations.

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The head of the Securities and Exchange Commission is facing increased scrutiny from lawmakers as a former top SEC official says he was cleared to work on how victims of Bernard Madoff’s scheme should be compensated, even though he benefited financially from Madoff’s scheme.

The former SEC general counsel, David Becker, says in written testimony he was told by agency ethics officials he had no conflict of interest in helping craft the SEC policy.

SEC Chairman Mary Schapiro was criticized at a House hearing Thursday for allowing Becker to help set the policy even though he told her he had inherited a Madoff account from his mother business card design.

The SEC inspector general has investigated the matter and asked the Justice Department to determine whether Becker violated conflict-of-interest laws.

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London-based SABMiller’s $10.1 billion takeover of brewer Foster’s Group creates an opportunity for Australian beers to gain greater global acceptance, Foster’s chief executive John Pollaers said Thursday.

SABMiller said Wednesday that it had won the support of the Foster’s board for the takeover after increasing its offer.

The deal, subject to approval by shareholders and regulators, will make Australia’s biggest brewer part of the world’s second-largest beer maker by volume.

Pollaers said the takeover provides an opportunity to expand the international market for Foster’s beers. Its beers including VB, Cascade, Crown Lager and Carlton Draught are popular in Australia but little know outside the country.

“The opportunity is for those beers to travel the world more effectively now and the opportunity is for our people to have terrific international careers,” Pollaers told Australian Broadcasting Corp. radio.

“We think this is a terrific offer for the company, having had a very close look at it over the last few months, and it compares very favorably to precedent and transactions of this type,” he said.

SABMiller’s brands include Grolsch, Peroni and Miller Lite, and it already has rights to the Foster’s brand in India and the U.S.

Foster’s, which owns seven of the top 10 beer brands in Australia, reported a loss of Australian dollars 89 million ($89 million) last year as beer sales fell by 6 percent.

Foster’s said in its annual report Wednesday that the decline in the Australian beer market was easing, and that the market should grow again once the current period of economic uncertainty ends.

Foster’s shares jumped nearly 8 percent to AU$5.27 in early afternoon trading on Thursday.

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